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Australia plans to ban live sports betting odds during sports betting
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27 May 2013
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Australia has revealed strategies to prohibit tv and radio broadcasts of sports betting odds throughout live sports betting matches in a bid to suppress problem gambling.
Gambling advertisements will no longer appear during live events and around sporting venues, the government stated.
Prime Minister Julia Gillard stated Australians had ended up being "significantly frustrated" with the promotions.
The broadcasting market is expected to submit a modified code to Australia's media watchdog showing the changes.
"From the moment that the gamers step onto the field, to the moment that they leave the field, there will be no live chances," Ms Gillard informed a press conference.
"This is great news for families, since households I believe have actually ended up being significantly annoyed about the penetration of live chances into sporting protection."
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Under the new rules, ads would only be permitted before or after a game, or during a set up break in play, such as quarter-time and .
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'Focus of video game'
Promotion of sports betting chances by bookies who appear to be part of broadcast teams will also be banned.
The National Rugby League, which in the past has actually allowed bookmakers to give odds during broadcasts, stated it concurred with the federal government's plan.
"The frustrating belief is that we do not desire to see sports betting as the main focus of our video game," NRL president Dave Smith said.
"Fans, and especially young fans, must not be subject to extreme promotion of sports betting during matches.
"We want young kids to be enjoying the abilities of their preferred group, not pricing estimate the chances."
The broadcasting industry is expected to submit a revised code to the Australian Communications and Media Authority, said the government.
It estimates that up to 500,000 Australians are at risk of ending up being, or are, problem bettors.
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Related web links
Australia Problem Gambling website
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